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Management Team

Dr. Paul Wrubel, Co-founder

Paul has spent his entire career in education. Throughout his professional life, Paul has valued education and the family. He often describes college as a "celebration of the family."

For the past two decades, Paul has provided college admissions and funding advice to over 4,000 students and families. A former Principal of Gunn High School in Palo Alto, California, Paul has also served as President of Cabrillo Unified School District and founder of CollegeWorks. He has delivered hundreds of public workshops on college admissions and funding and has been a guest on radio talk shows and local morning television programs. In addition to co-founding The College Company, Paul has served as a consultant with schools and service organizations wishing to create college support programs.

Paul earned a PhD and MA from Stanford, an MAT from Wesleyan, and BA from Middlebury College.

Read Paul's Latest Blog


Monisha Perkash, Co-founder and CEO

Monisha Perkash is a first-generation immigrant with a personal understanding of the value of a college education, and how it is the key ingredient to unlocking a lifetime of individual and financial advancement. As a high school student with limited knowledge of the college application process, Monisha was lucky enough to receive the attention of a teacher who encouraged her to shoot for the stars when it came time to apply to college, and not worry about how to pay for it. Monisha became a major beneficiary of the financial aid system.

Thanks to that teacher, and his ability to shake the money tree, many doors have opened for Monisha. Today, she'd like to make the same financial opportunities that were available to her equally accessible to all students who apply for college.

Monisha has always been passionate about the opportunities education provides. She began her career with AmeriCorps, developing and leading educational programs for underserved youth in the California Bay Area. Since then Monisha has developed online educational and training programs for both start-up and established companies, including Siebel Systems. Monisha's background includes providing strategic guidance to KIPP (Knowledge is Power Program) and to a number of other national education initiatives. At The College Company, Monisha applies her deep technical experience with online solutions to improve access to the college funding process.

Monisha earned her MBA and MA Education degrees from Stanford and her BA in psychology and biology from Yale.


Frank Babbitt, COO

Frank Babbitt is a seasoned startup veteran with a successful track record of providing strategic company direction, leading cross-functional teams and delivering company metrics.

Frank began his career in advertising sales in NYC ultimately spending 5 years at TV Guide Magazine. After being on the launch team for TV Guide On Screen, he jumped to the Internet in the early 90s and, as a management team member, helped such companies as Freeloader, Inc., StarPoint Software, HealthCentral.com and others all have successful exits.

As the father of a college-bound high school senior, Frank personally experienced the frustration of overcoming the obstacles of funding college and found a solution in TuitionCoach.com. He liked the solution so much that he joined the team.

Frank has a B.A. in English and French from the University of Massachusetts at Amherst and a Certificate de Langue Française from the Université de Paris/Sorbonne.

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